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Case Studies

Real execution.
No inflated promises.

The only case we present by name is IGT Motors — a complete internationalisation project in the automotive sector. The rest of our clients operate confidentially, as is standard in B2B expansion.

How we present our work

One named case. The rest, confidential.

Most of our clients operate in competitive markets and prefer not to publicly reveal their expansion strategies. IGT Motors is the case we present by name because it directly reflects the founder's professional trajectory.

Confidential cases are presented without company name or exact financial metrics. What we can show is the process, the execution fronts and the types of results achieved with this system.

Featured Case

IGT Motors — International expansion in the automotive sector

Automotive Sector · Brazil
↗ Brazil → International markets

Context

IGT Motors is a Brazilian automotive sector company with an award-winning product and solid national recognition. With validated technology in the local market, the company wanted to expand internationally — but needed legal structure, certifications, commercial presence and product adaptation to do it properly.

The 5 execution fronts

  • International corporate structure — establishment of subsidiaries in target markets
  • International product certification — adaptation to international technical standards and obtainment of required certifications
  • Commercial development — meetings with major market players, institutional project with OEMs and local dealerships
  • Trade shows and events — participation in international automotive sector events
  • International marketing and communication — creation of catalogues and materials adapted to each market

Note on this case

This case reflects the direct experience of founder Luiz Filipe before founding CB Ventures. It is the empirical basis of the expansion methodology applied today in client projects. IGT Motors is the only client presented by name; all other cases remain confidential at client request.

Project results
+USD 2M annual international revenue achieved
Subsidiaries established internationally
Cert. international product certification obtained
Results correspond to the internationalisation project accompanied by the founder. Revenue reflects the international volume achieved by IGT Motors.
Other client cases

Projects executed with the CB Ventures system

Real cases of companies that have expanded their operations with our system. Presented confidentially at the client's request.

Industrial Manufacturing
↗ Spain → Mexico + Colombia

Industrial manufacturer enters Latin America with its own distribution channel

Context

Spanish industrial equipment company with 15 years in the local market. First international expansion. No prior contacts in LatAm, no dedicated team.

Challenge

They needed to validate whether their product had a market in Mexico and Colombia, build the distribution network and generate the first contracts, without opening their own subsidiary.

CB Ventures Solution

  • Market analysis in both countries, identification of potential distributors, local pricing validation
  • LinkedIn outbound targeting purchasing and engineering managers at target companies
  • Sales process setup with pitch adapted to the market, contracts in local Spanish
  • Exclusive distribution agreement with local partners in each market

"We had tried to enter Mexico on our own two years earlier without success. With CB Ventures we had a clear methodology and measurable results from the first month."

— Commercial Director, Spanish manufacturing company (confidential)
Results
Channel own distribution channel in 2 markets
First contracts signed within months
Partners identified and validated in both markets
Talk about your case
SaaS B2B
↗ Colombia → Spain + Portugal

Colombian startup launches in Europe with a structured partner channel

Context

Fleet management SaaS founded in Medellín, with clients in Colombia and Mexico. First attempt at European expansion.

Challenge

The European market required ICP adaptation (larger clients, longer sales cycles) and brand credibility they lacked outside Latin America.

CB Ventures Solution

  • European ICP redefinition, competitor analysis in Spain and Portugal, differentiated positioning
  • Specific outbound to fleet managers at medium-large logistics companies
  • Demo and POC process adapted to European buyer expectations
  • Partnership with transport systems integrators as distribution channel

"We tried going alone and spent budget without results. CB Ventures gave us the structure we needed: right ICP, right messages, right channel."

— CEO, Latin American logistics SaaS (confidential)
Results
Pipeline active with qualified demos each month
Partners active channel partners in Spain and Portugal
ICP European ICP defined and sales process adapted
Talk about your case
International Logistics
↗ China → Spain + Germany

Chinese logistics operator establishes commercial presence in Europe

Context

Logistics company headquartered in Shenzhen, specialising in sea freight and customs. Wanted to capture European clients importing from China.

Challenge

Very high cultural and language barrier. No reputation in Europe. Needed local commercial structure, sales process and operations that could scale.

CB Ventures Solution

  • Identification of European ICP: industrial importers and mid-volume e-commerce
  • LinkedIn and email outbound with messages in German and Spanish, proposition adapted by segment
  • Sales process with competitive pricing proposals and documented guarantees
  • European client onboarding setup with bilingual communication

"CB Ventures understood our cultural limitations and turned them into a competitive advantage: competitive pricing with professional European operations."

— VP International, logistics operator (confidential)
Results
Presence active commercial presence in Spain and Germany
Clients European B2B clients acquired in the first months
Process sales and onboarding adapted to the European market
Talk about your case
What they demonstrate

Proven capabilities in real contexts

Execution, not just planning

The cases show executed processes, built channels and measurable results — not theoretical plans delivered and forgotten.

Methodology applicable across sectors

Manufacturing, B2B SaaS, logistics, automotive. The system is the same; the context changes. Adaptation is part of the process.

Experience across three geographies

Europe, Latin America and China. Both European companies entering LatAm and Latin American and Asian companies entering Europe.

First-hand industrial knowledge

The founder's direct experience in the industrial automotive sector is not theoretical. It comes from having operated in that environment for years.

Sectors

What types of companies we work with

MFG Manufacturing
SaaS SaaS B2B
LOG Logistics
AUTO Automotive
CONST Construction
AGRO Agri-food
FIN Fintech B2B
DIG Digital Services
Frequently asked questions

What people ask about our cases

Why are most cases confidential?

Companies working on international expansion often prefer not to publicly reveal their market entry strategies to competitors. When a client authorises us to identify them publicly, we do so. IGT Motors is an example of a named case.

Do you have experience in my sector?

We work with manufacturing, B2B SaaS, logistics, automotive and professional services companies. If your sector is not listed here, tell us your case — the methodology is adaptable and we have applied the same principles in very different contexts.

Are results guaranteed?

We do not promise specific results. We guarantee a structured process, execution alongside your team and clear metrics from day one. Results depend on the market, the product and the speed of execution.

Could your case be the next?

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